April 21, 2025 update: We have innovated in the gambling industry based on user demand, achieving annual revenues of over one hundred million in just one year.

I just finished reading Lei Jun's "Xiaomi Entrepreneurial Thoughts" yesterday. Lei Jun used a set of methodologies to navigate through the capital winter and economic downturn, enabling Xiaomi to stand firm for over a decade and achieve a top three global market share in mobile phones, and number one in China. The essence of Xiaomi's development is creating hit products based on user needs, then replicating and scaling these with the philosophy of "touching products, honest prices," leading to explosive growth.

Thus, focusing on the user is fundamental in creating blockbuster products. I remember back in 2012 when we started our high-frequency lottery traffic business with just a few team members. The boss set up eight monitors in the office to study the trends and plans of high-frequency lotteries, and through his influence, turned every team member into an expert familiar with the business. At that time, everyone in the team was required to be willing to gamble and enjoy gambling. After launching the website, the original "Beijing Racing Lottery Live Video" created using FLASH technology brought in massive traffic and completely revolutionized the lottery industry at the time. Subsequently, almost all websites started using or imitating our lottery videos, setting an industry standard.

Most importantly, we placed a "User Feedback" portal at the entrance of every site. Going forward, our demand pool only had two types of requests: those from the "players" within our team and those from users. There were no third types of demands, not even those from the boss could get any priority. By valuing user feedback and staying close to user communication, we managed to dominate the top three positions on almost all search engines like Baidu, Sogou, Google, and Yahoo for related search terms. Similarly, we replicated this success on the AppStore. At our peak, our sites received 70,000 vertical player visits per day, and our annual advertising revenue was close to nine figures (just from advertising, not including direct site revenue).

Likewise, other outstanding products in the industry, such as AG live dealer games, also rose rapidly to become market leaders due to the team's understanding of and proximity to user needs, breaking through the encirclement of many major live dealer giants.

Become a user first → Understand and respect the user → Staying close to the user will definitely create a hit product and achieve success. This includes my experience before founding the Boniu community, where I deliberately joined a well-known Philippine company to think from an employee's perspective about what I would need, and after founding it, I actively made friends with many users, which led to later success. Whether it's Xiaomi or AG or us, we are companies that sincerely treat products and users. If you also love the gaming industry and always focus on the user, I believe you can also be successful.

Let's encourage each other.

#HighFrequencyLottery #AG #BoniuCommunity #Xiaomi #LeiJun #GamingIndustry #iGaming #FifteenYearsInGamingIndustryObservation

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