A new multi-year agreement has been reached between Magnum Corporation, a major player in Malaysia’s gaming industry, and Intralot, a Greek lottery and gaming provider.
The extended agreement is for seven years and focuses on integrating Magnum Corporation’s operations with INTRALOT’s advanced LotosX Omni platform.
The LotosX central gaming system and the RetailerX retailer management system are two elements of the ecosystem designed to enhance Magnum Corporation's retail operations.
A core feature of the LotosX Omni ecosystem is its ability to support omnichannel strategies, seamlessly connecting traditional and digital channels. Magnum Corporation aims to leverage this strategy to enhance customer engagement and increase the productivity of its operations
Dato’ Lawrence Lim Swee Lin, CEO of Magnum Corporation, commented: “Magnum Corporation is proud to continue our partnership with Intralot, a steadfast ally in helping us grow our business and innovate gaming experiences for our customers.
Leveraging our industry expertise and Intralot's cutting-edge technology, we are building a future of innovation together, creating more immersive gaming experiences and enhanced personalization and security across our retail and digital spaces.
Intralot Australia CEO Marios Mitromaras expressed his delight at the company’s continued partnership with Magnum Corporation, highlighting the mutual respect, understanding and commitment to enhancing customers’ gaming experiences.
Intralot has been operating in Malaysia since 2006, supporting Magnum Corporation to grow its business and create value for the community.
Mitromaras said it hopes to leverage Magnum's state-of-the-art technology and best-in-class operational services to develop and enhance the player experience.
