Boomerang announces collaboration with female soccer player Alisha Lehmann. This collaboration is another step in Boomerang’s efforts to further enhance its brand awareness through this partnership, following its partnership with AC Milan.
Boomerang co-founder Ivan Kraynov commented: “We are delighted to join forces with Alyssa Lehmann. This partnership is part of our strategy to build partnerships with Europe’s top athletes and clubs Another important step.
“In July, we announced our partnership with AC Milan, Europe’s top soccer team, and now we’re partnering with one of the best female soccer players. Alyssa’s dedication to excellence and dynamic attitude align with our brand’s leadership in sports and Our vision to lead the way in entertainment coincides with ours.”
On July 6, 2024, the Swiss footballer signed with Italian football club Juventus, with a contract valid until 2027. Previously, she played for the Swiss national team, West Ham United, Aston Villa and Everton.
She also has a high profile on social media platforms for her active interaction with her fans.
Lehmann himself also commented on the partnership, saying: “Partnering with Boomerang Sportsbook is an exciting opportunity as they are a dynamic, fun and innovative sports brand. Boomerang combines sports, gaming and entertainment. I was struck by the idea of union and I aspire to create a positive and uplifting experience for my clients. ”
