The rise of Artificial Intelligence (AI) has transformed many industries, including iGaming. For many companies in the industry, AI technology is being used or explored to enhance the experience of users or players.
After winning the SiGMA Asia 2024 Industry Newcomer award, Truman Chia, CEO of K36, was interviewed by SiGMA News, delving into the transformative role of AI in the iGaming industry. Despite K36 being a young company established only a year and a half ago, they have made significant progress in the industry due to their commitment to integrating AI into their operations.
Chia stated, "We are a B2B iGaming platform provider, a company driven by AI." He attributed the company's rapid growth to the substantial investment in AI methodologies since its inception in 2023.
Chia explained, "We typically invest 30% of our revenue into the AI research lab every month. That's why we believe AI is the future of software engineering companies." The substantial investment in AI R&D highlights K36's belief in AI as the cornerstone of their business model and growth strategy.
Integration of AI in iGaming
K36's executives also detailed the multifaceted impact of AI. He said, "In the iGaming field, 90% is in the software world." He emphasized three key elements crucial to the future of the industry: computing power, electricity, and data. Chia highlighted the importance of data, stating, "As a handover solution company, we have a vast amount of data, clients, and suppliers globally. How to leverage this data to turn it into a company advantage is our goal."
AI: A Tool, Not a Threat
A common concern about AI is its potential threat to jobs. Chia directly addressed this concern, offering a more optimistic view. He said, "We have an AI-driven department that trains our own AI agents as junior engineers. This means everyone can move up to the next level, tackling higher-level problems." Chia assured that AI would not replace humans but enhance their capabilities, allowing them to focus on more complex and creative tasks.
AI: The Fifth Industrial Revolution
Chia also described AI as "the fifth revolution of the industry," predicting that AI will become a part of our daily interactions. "AI is a tool, an extension of our intelligence. In the future, AI will become a part of us, with which we can communicate, solve problems, and help us," he predicted. The vision of AI as a partner, not just a tool, is at the core of K36's forward-thinking approach.
Advice for Aspiring Entrepreneurs
Reflecting on K36's journey, Chia offered advice to aspiring entrepreneurs. He urged, "Be part of this change, be part of this revolution." He emphasized the importance of focusing on business sectors that connect people, such as human resources and customer management. "How to maintain or interact with customers is something AI cannot replace. You must build trust and engagement," Chia emphasized. He pointed out the value of interpersonal interactions and building trust, which AI cannot replace.
Chia stated that K36 has demonstrated how to drive rapid growth and transformation by integrating cutting-edge technology.
