Softswiss Game Aggregator has integrated its new Crash Game category into its tournament tool.
Softswiss Game Aggregator now includes slots and live games, and has enhanced its tournament offering by adding crash games to its iGaming category in an attempt to diversify its online casino selection.
Softswiss' game aggregator offers a collection of games that content providers can integrate into specific gaming websites via API integration. This latest development aims to allow operators to create more diverse tournament options for players.
Before deciding to introduce Crash Games into its tournament tools, the company conducted internal research that showed the move would lead to an average increase in player spending of 4.23% during tournaments and 9.01% afterward.
Additionally, the research showed that crashing games were most popular in Latin America. Further research also pointed out that there was an increasing demand for instant gratification games in the South African market, and collision-type crashing games fall into this category.
Commenting on the new development, Tatyana Kaminskaya, Head of Games Aggregator at Softswiss, said: “We have integrated Crash into the tournament, following the trend of gamification and social interaction. Previously, Clash attracted users with its social element.
“Now, any game can become social and even more engaging as players can participate in tournaments across different game categories. The combination of tournaments with instant games, live games and slots is a real win – it enhances the player experience and improves casino performance”