In response to the increasing prevalence of gambling and the proliferation of sports betting advertisements, Evive has launched a new digital health platform, designed to help individuals establish healthier relationships with gambling. The platform aims to provide support for preventing gambling-related harm, changing gambling behaviors, or quitting gambling altogether.
The Evive platform offers a range of features developed in collaboration with professionals in psychology, addiction counseling, and mobile technology. This collaboration aims to help users better understand their gambling habits and provide tools to help them manage or eliminate harmful behaviors.
Sam DeMello, founder and CEO of Evive, said: "We founded Evive because we believe that if technology can make it easier for millions of Americans to access and engage in gambling, then the same technology should also help prevent harms associated with gambling. Evive can meet the needs of any gambler, no matter where they are, providing customized solutions to help them achieve their goals."
The platform's features include behavior modification tools, customized toolkits, educational content, and private support communities. The behavior modification tools track and analyze gambling behavior, aimed at helping users understand patterns and triggers.
The customized toolkits offer self-help tools, support groups, and professional counseling services. The expert-reviewed educational content is designed to educate users about gambling and strategies for preventing and recovering from gambling harm.
The private community feature allows members to anonymously connect with peers and experts, share experiences, and receive guidance. This feature of the platform is designed to ensure that all members receive support and maintain inclusivity.
Dr. Jeff Marotta, Chief Science Officer at Evive, stated: "The efforts our country is currently making to address gambling harm are not keeping pace with the demand brought by recent widespread legalization of sports and mobile gambling." "Evive covers a wider audience than traditional tools, allowing members to seek help before more harm is done."
The launch of the Evive platform comes at a time when responsible gambling initiatives are receiving increased attention. The Dutch Gambling Authority (KSA) recently upgraded the Cruks API to improve data processing and control, aiming to better manage player self-exclusion registrations.
