The messaging application Telegram recently announced a significant milestone in its development — the platform now boasts 950 million monthly active users, a notable increase from the 900 million reported earlier this year. This remarkable growth is largely attributable to the rapid popularization of encrypted games, which have not only attracted a large number of new users to Telegram but have also greatly enhanced user engagement and retention.
Win-win for Encrypted Games and Telegram
The surge in Telegram user numbers coincides perfectly with the flourishing of blockchain-based games on the platform. These games mostly utilize the Open Network (TON), a blockchain system initially developed by Telegram, although TON was later handed over to external developers as an open-source project. This collaboration model not only provides stable underlying technology support for game developers but also brings a continuous flow of users to Telegram. With the reintegration of Telegram and TON, the two have achieved deeper cooperation, jointly promoting the thriving development of encrypted games on the Telegram platform.
Trendsetting Encrypted Games
Notcoin and Hamster Kombat were among the first to spark the craze for encrypted games on Telegram. Notcoin attracted millions of users with its simple click-to-earn model, while Hamster Kombat became popular rapidly with its adorable hamster characters and diverse reward mechanisms, amassing over 250 million players globally. The success of these games not only proves Telegram's tremendous potential in the realm of encrypted games but also sets a benchmark for subsequent games.
Ongoing Wave of Encrypted Games
Encouraged by the successes of Notcoin and Hamster Kombat, more encrypted games such as Yescoin, TapSwap, Catizen, PixelTap, W-Coin, and Musk Empire have emerged on Telegram. These games inherit the advantages of their predecessors while continually innovating in gameplay and reward mechanisms to attract more user participation. Some even plan to launch their own tokens to further expand their influence in the cryptocurrency field. With advances in technology and market maturity, we can expect to see more and more types and gameplay of encrypted games emerging on the Telegram platform.
Technology Integration and Innovation
On the Telegram platform, technology integration and innovation in encrypted games are also trends that cannot be ignored. Game developers will continually explore how to ensure security while enhancing the smoothness and interactivity of games. Additionally, the implementation of cross-chain technology will bring more possibilities to encrypted games, making their economic systems more complete and open.
Community and Social Interaction
As a robust social platform, Telegram's user interaction is a key driving force behind the development of encrypted games. Future encrypted games will focus more on community building and social interactions through in-game social features, player cooperation and competition, and community events to enhance the sense of belonging and loyalty among players. This mode of community and social interaction not only enhances the playability of games but also brings more business opportunities for game developers.
Business Opportunities in Encrypted Games
For game developers, the craze for encrypted games on the Telegram platform is undoubtedly a tremendous business opportunity. The large user base and high user retention provide game developers with valuable user resources and traffic advantages. Meanwhile, the characteristics of low-cost and efficient promotion allow game developers to quickly increase game exposure and user participation. Additionally, the deepening of the token economy and cross-sector cooperation and ecosystem building also bring more profit models and business value to game developers.
Conclusion
As Telegram approaches the milestone of one billion users, its embrace of encrypted games has undoubtedly played a significant role in its growth. Easy-to-play games, the promise of cryptocurrency rewards, and Telegram's vast existing user base combine to create a fertile ground for these games to thrive. In the future, as more innovative games emerge and technology continues to advance, Telegram is expected to continue leading the trend in the field of encrypted games, bringing more surprises and fun to users, and also creating a broader development space and business opportunities for game developers.
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