The British betting company Fitzdares has invited Stuart Broad, the second-greatest test batsman in England's history, to be the ambassador for their flagship brand.
This two-year deal will provide Fitzdares members exclusive access to Broad, including a monthly blog, video content, and appearances at the Fitzdares Club throughout the year.
Broad and Fitzdares will also support a charity initiative together, where Broad will place a £500 bet monthly on a sporting event of his choice, with all profits donated to the Broad Appeal Foundation, which raises funds for motor neurone disease and increases public awareness about it.
Broad's monthly insights into major sporting events are sure to spark debate and shape the agenda, as Fitzdares continues its tradition of standing out at crucial moments.
“For years, we've been looking for someone to represent our business, and finally, we've found our man!” announced William Woodhams, CEO of Fitzdares. “Fitzdares is about heritage, sporting excellence, and a bit of mischief, so who better to represent us than Stuart Broad? He’s a true legend of the sport, charming and charismatic, just as passionate about the game as we are. From a bowling perspective, it's an absolute feast!”
Broad said, “Fitzdares is quirky, smart, and likes to do things differently. Ultimately, they play the game the right way, and their members are as passionate about elite sports as I am. I can't wait to get involved and help them maintain their unique and personalized approach.”
