ComeOn Group CEO Juergen Reutter commented on the deal with Highlight Games for the first time, saying: "Our partnership with Highlight Games represents a significant step towards our mission to provide a top-tier entertainment experience for all audiences."
"Adding virtual sports to our proprietary platform not only diversifies our product portfolio but also underscores our commitment to providing a safe, innovative, and engaging gaming and betting experience for our customers."
"We have already begun to develop our sports business, and by expanding our product portfolio and customizing our offerings dynamically, we ensure our strategy positions us to continue offering the best sports betting experience for our players while staying ahead of the competition."
Highlight Games CEO Steven Holmes added: "Highlight Games' exclusive video virtual products featuring real archive footage from the world’s top sports leagues bring a new dimension of premier products to ComeOn's virtual sports offerings, and I am thrilled to announce our partnership has entered a new phase."
"A series of exclusive rights agreements with some of the most renowned brands in the sports world is a unique selling point for Highlight, and I am excited to work with ComeOn Group to push more exclusive content to the market."
