One of the leading independent betting companies in the UK, Star Sports, has commenced operations in Australia after obtaining a gambling and betting license in Victoria.
The company, known for its famous racecourses and high street shops (including in London's Mayfair), is now expanding its online operations across Australia.
Shane Ciurleo, appointed as the General Manager of Star Sports Australia, stated:
I am extremely honored to have the opportunity to introduce the Star Sports brand to Australia. Ben Keith and his team have established and maintained an excellent brand in the UK, and I look forward to promoting the Star Sports brand spirit and values in the Australian market.
Ben Keith, the owner of Star Sports, said:
I am thrilled to launch our Star Sports brand in Australia. With Shane's leadership, I am confident in our Australian team. Trading at the famous Melbourne Cup has been a lifelong dream of mine, and I am very grateful to the Waterhouse family for making this dream come true last year. We at Star Sports believe in betting and are very excited to start operations in Australia.