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SBC Latin America Summit: Strengthening Payment Solutions and Achieving Compliance

PASA News
PASA News
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As the Latin American market moves towards online sports betting and internet gambling regulation, brands face a dual challenge: creating a seamless user experience while dealing with the complexities of ever-changing regional laws.

The SBC Latin America Summit will welcome 4,000 delegates, supporting their efforts to achieve this balance by showcasing cutting-edge payment technologies and trends, and offering expert advice on managing compliance issues through a dedicated "Payments and Compliance" track.

This specialized educational program will take place on Thursday, October 31, marking the final day of Latin America's leading igaming and sports betting event at the Seminole Hard Rock Hotel and Casino in Miami.

Delegates can engage in discussions about the challenges of creating seamless payment experiences, the role of digital identity verification in combating fraud, the dynamics between operators and payment providers, and the impact of innovative financial technologies.

The opening panel discussion, "The Evolution of Payments in LATAM," will delve into the latest trends in financial technology, the integration of digital currencies, and the challenges and opportunities in creating seamless payment experiences for users. Panel members include payment industry professionals Elisa Jordan (Chief Commercial Officer at Pronto Paga), Galina Bineva (Commercial Director at OKTO), and moderator Ileana Volpe (Business Development Researcher at Neosurf).

The panel titled "Using Digital Identity to Combat Sports Betting Fraud" will explore how operators can use online digital identity verification tools to protect players from fraud. Compliance experts Iliana Pineda (Chief Compliance Officer at Wplay), Evans Concha (CTO and Founder at Pronto Paga), and Adrian Sanchez (Director of Financial Crime and Compliance at LexisNexis) will participate in the discussion, focusing on how AI-driven digital identity verification solutions can provide fast and accurate real-world identity matches to enhance user conversion rates, combat fraud, and meet KYC and anti-money laundering standards.

The "PSPs and Operators – Collaboration in Brazil" session will discuss how payment providers must adapt to support international operators entering the Brazilian market. Industry experts Thomas Carvalhaes (Managing Director at Gr8 Tech), Fernanda Zago (CEO at WE Payments), Martin Lycka (Senior Vice President of Regulatory Affairs and Responsible Gaming at Entain), and Leonardo Baptista (CEO at Pay4Fun) will participate in this discussion, which includes how operators and payment providers can better prepare for market entry, addressing regulatory, consumer safety, and emerging technology issues.

The final panel discussion "LATAM Fintech Regulations: Will They Impact the Gambling Industry?" will explore the potential effects of emerging fintech regulations on market dynamics, investor confidence, and consumer protection, highlighting challenges and opportunities. The discussion will feature industry leader Guillermo Romero Aguilar (Marketing Director at Wandr Studio), analyzing how online gambling operations might need to adapt to new financial protocols and reporting standards to address these regulatory changes.

In addition to the "Payments and Compliance" conference theme, delegates will also have the opportunity to expand their educational scope through specialized programs covering leadership, sports betting and media, affiliates and advertising, emerging markets and technology, and lotteries, casinos, and internet gambling.

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