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L&W rolls out live dealer tables in Penn partnership

InterGame
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Light & Wonder has launched branded live dealer tables in Michigan, US, in collaboration with Penn Entertainment.

Light & Wonder Penn Entertainment

The roll-out of the tables, featuring Hollywood Casino at Greektown branding, marks the first time Light & Wonder has created bespoke live tables using an operator’s branding in Michigan.

It is also the first time Penn has launched online casino games with local property branding.

The selection of new titles includes Hollywood Casino at Greektown branded blackjack tables in Michigan, as well as a new live dealer version of Lucky Cat Baccarat, produced by Penn Game Studios, Penn’s in-house game studio.

Penn has also added Light & Wonder casino titles to Hollywood Casino in Michigan and theScore Bet Sportsbook & Casino in Ontario, Canada.

Light & Wonder’s Dana Jackel, VP commercial and managing director, US igaming, said: “We expect that the combination of the Hollywood Casino brand and our premium features will make for a highly relevant and extraordinarily fun gaming experience in North America.”

Jason Birney, vice President of operations at Penn Interactive, said the addition of the games “our overall online casino offering in the state” and creates “important omnichannel touchpoints” between its Greektown property and its Hollywood Casino product

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