The Camarote Touchdown and Superbet have closed a sponsorship deal for an event this Friday (6) at the Arena Corinthians, in São Paulo, during the first NFL game in South America, between Philadelphia Eagles x Green Bay Packers. As a result, the venue will have a space dedicated to the company and its guests, with brand activations for all attendees.
This Friday (6), the NFL will have its first game in South America. The franchises Philadelphia Eagles and Green Bay Packers will face each other at the Neo Química Arena, Corinthians' stadium, in São Paulo.
The event experience starts well before the initial kickoff. There will be more than eight hours of entertainment, with musical attractions, open food and open bar, plus round-trip transfer. Signed by Effect Sport agency, the space has hundreds of comfortable accommodations to welcome American football fans, with a privileged view to experience all the emotions of each play and the halftime show, a true special spectacle of the event.
More than just a space to receive guests, the movement of Superbet with the Camarote Touchdown is another way to establish the brand in the entertainment scene with more protagonism to the company's actions.
Since its arrival in Brazil, at the end of 2023, Superbet has a constant presence in football, but also invests in Lollapalooza, Rock in Rio, and the great show of singer Madonna at Copacabana Beach, in Rio de Janeiro.
“It's a historic game, and we want to make our brand increasingly associated with the fun created by these super moments. It will be a complete entertainment experience, which is what we seek for our consumers”, highlights the marketing director of Superbet Brazil, Patrícia Prater.
“The Camarote Touchdown was conceived by a team that has been working with the NFL for almost a decade. In addition to bringing authenticity to the experience, we knew it would be necessary to have a large space, the size of the significance that the game has for the future of the sport in Brazil. And we couldn't have a better partner to sign this ‘super suite’ with us”, celebrates the CEO of Effect Sport, Pedro Rego Monteiro.
The NFL will hold its first game in Brazil on September 6, at 9:15 PM (Brasília time), at the Arena Corinthians, with all tickets quickly sold out. The historic match will be between the Philadelphia Eagles and the Green Bay Packers, valid for week 1 of the regular season, with a performance by Brazilian popstar Anitta during the halftime show.
Service
Camarote Touchdown
Date: September 6
Time: From 5:15 PM
Location: Arena Corinthians
Address: Av. Miguel Ignácio Curi, 111 – Vila Carmosina, São Paulo/SP
Public ticket B2B and B2C: camarotetouchdown.com.br.
Source: GMB
