This Friday, the first game in South America between the Philadelphia Eagles and the Green Bay Packers will take place, where the betting house will carry out brand activations.
Brazil.- This Friday, September 6, the first NFL game in South America will be held between the Philadelphia Eagles and the Green Bay Packers. The franchises Philadelphia Eagles and Green Bay Packers will face each other at the Neo Química Arena, the stadium of the club Corinthians, in São Paulo.
In the context of this debut, Touchdown Suite and Superbet forged a sponsorship agreement for the event where there will be a space dedicated to the company and its guests, with brand activations. The Superbet space was designed by the agency Effect Sport.
The company maintains that the movement of Superbet with the Touchdown Suite is an additional way to consolidate the brand in the entertainment field, further highlighting the company's actions.
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The event experience promises more than eight hours of entertainment, featuring the presentation of Brazilian popstar Anitta at the halftime show, with free food and drinks.
“It's a historic game, and we want to associate our brand more and more with the fun created by these super moments. It will be a complete entertainment experience, which is what we seek for our consumers,” highlights the marketing director of Superbet Brazil, Patrícia Prater.
“The Touchdown Suite was conceived by a team that has worked with the NFL for almost a decade. In addition to bringing authenticity to the experience, we knew it would be necessary to have a large space, in line with the significance that the game has for the future of the sport in Brazil. And we could not have a better partner to sign this ‘super suite’ with us,” points out the CEO of Effect Sport, Pedro Rego Monteiro.
