OpenBet has published a comprehensive white paper on the future regulated market of online betting and gaming in Brazil, highlighting how crucial it is to adapt strategies to local preferences for operators to succeed. The report provides exclusive data analysis and projections supplied by H2 Gambling Capital (H2GC) to outline the current and future scenario of Brazil.
The white paper includes valuable comments and insights from OpenBet experts focusing on key areas critical for success, including the unique characteristics of the Brazilian market, regulatory compliance, and strategies to gain a competitive edge.
Amid stringent regulations that focus on responsible gaming, the white paper highlights the critical role of advanced compliance tools, such as Neccton's player protection technology and OpenBet Locator™ geolocation software. These advanced and robust solutions are essential for operators to not only meet strict regulatory standards but also protect players and ensure precise geolocation compliance.
The main findings of the white paper, titled "How to Win Brazil's Regulated Market", include:
* Implementing scalable, flexible, and accurate geolocation technology is essential to comply with Ordinance No. 722, ensuring that customers are accurately tracked and remain within the authorized betting zone.
* The scalability of sports betting platforms will be a critical operational challenge in Brazil, as the vast number of potential bettors requires infrastructure capable of handling high traffic without compromising performance.
* Sports betting is expected to generate 55% of GGR from online betting and gaming in 2025, followed by slots, which are expected to capture 27% of the market share, according to H2GC projections.
* H2GC also suggests that Brazil's online betting market should reach US$ 10 billion (R$ 47.2 billion) in GGR by 2029.
* Brazil will have 39 million active online betting and iGaming accounts by 2026, with an average Gross Gaming Revenue (GGR) per account of US$ 133 (R$ 745), suggests H2GC.
* Football is the most popular betting product in Brazil, accounting for 86% of the market's GGR.
To download the white paper, visit: https://www.openbet.com/how-to-win-brazils-regulated-market.
Source: GMB
