SOFTSWISS has recently upgraded its Game Aggregator platform, integrating jackpot features into instant and live games, significantly enhancing the gaming experience. This innovation allows for broader participation in jackpot draws, including popular game categories within the SOFTSWISS framework.
The integration of Jackpot Aggregator with Game Aggregator has facilitated this improvement, enabling clients to easily configure jackpot events tailored to different player preferences directly from the Game Aggregator backend. This feature is designed to optimize the experience for various types of players, significantly increasing user engagement across the platform.
Impact on Casino Metrics:
According to internal research by SOFTSWISS, the introduction of Jackpot Aggregator has had a positive impact on casino performance metrics. After implementing the cumulative jackpot mechanism, player engagement significantly increased, with the average number of bets per player increasing by 40% and the total average bet amount increasing by 68% within the first month. This indicates that cumulative jackpots are very effective in promoting player activity and investment.
Crash games and live games are eligible for jackpots, providing SOFTSWISS clients with additional tools to attract a diverse user base. For example, crash games are particularly popular in Latin America, accounting for 3.9% of all games in the region in the second quarter, while in Europe, this figure is less than 1%. This highlights regional differences in game popularity. In South Africa, Spribe's crash game "Aviator" performed best in terms of total game revenue (GGR) in July and August 2024.
Tatyana Kaminskaya, head of SOFTSWISS Game Aggregator, emphasized the strategic focus on equipping online casinos with user-friendly and effective tools to attract global players. Kaminskaya stated in the company's press release: "Live games already have a loyal fan base, and as crash games become increasingly popular, especially in emerging markets and among younger players, providing these audiences with exciting opportunities to win big prizes is appropriate."
Angelina Stasiuk, head of the SOFTSWISS Jackpot Aggregator business line, shared her enthusiasm for expanding the jackpot functionality. Stasiuk commented: "We are thrilled to see the wider adoption of Jackpot Aggregator and believe it will attract more players to this exciting experience." She also noted that clients can easily customize mixed jackpot events through technology to meet their specific goals and purposes.
Display at Industry Events:
The company also announced that from September 24 to 26, the SOFTSWISS team will showcase the enhanced features of Game Aggregator and Jackpot Aggregator at booth B-160 during an iGaming industry event. This will provide an opportunity to explore trends in the iGaming field and discuss the benefits of these integrations with industry peers and potential clients.
