Software provider CT Interactive has partnered with BetHub, and its full range of HTML5 games will be launched in Bulgaria.
CT Interactive has taken strategic measures, hoping to enhance its brand recognition and market position in the Bulgarian region by offering over 200 games on the BetHub platform. BetHub, having recently launched new games in the region, also hopes that the integration of these new games will provide a diverse range of betting options for its growing user base.
In April this year, CT Interactive announced a deal with GR8 Tech to push its game portfolio to the Latin American, Asian, African, and Eastern European markets through GR8 Tech's GR8 Casino platform and game aggregator.
Antonio Donov, CT Interactive's Business Development Manager for EMEA, commented on this latest Eastern European development, saying: "Our partnership with BetHub demonstrates CT Interactive's commitment to providing cutting-edge gaming experiences. Our collaboration opens new doors to innovation and entertainment in the vibrant Bulgarian online gaming sector."
Kiril Naldzhiev, General Manager of BetHub, also commented on the partnership, stating: "CT Interactive has an outstanding reputation, and we believe this collaboration will make BetHub one of the leading gaming platforms in Bulgaria. A rich portfolio of games that can adapt to any platform will ensure our players have a rich and engaging gaming experience."
The Bulgarian market continues to develop, offering exciting yet challenging prospects for industry operators and providers. A notable development in the country recently involved two political parties—the Movement for Rights and Freedoms and the Citizens for European Development of Bulgaria—calling for a nationwide ban on gambling advertising.
