SBC says there will be 66 per cent rise in attendance to next week’s Summit in Lisbon, Portugal, compared to last year’s edition in Barcelona, Spain.
The 2024 edition at the Feira Internacional de Lisboa will span 110,000sq.m and include dedicated areas such as the Casino & iGaming Zone, the Player Protection zone and the Sports Betting zone.
Three new summits - the Affiliate Leaders Summit, Payment Expert Summit and ESI Lisbon will take place alongside the wider expo.
“This year’s standout feature is the Super Stage in the MEO Arena, one of the largest indoor arenas in Europe, where an all-star line-up including skateboarding icon Tony Hawk, World Wide Web inventor Sir Tim Berners-Lee, football legends Peter Schmeichel and Luís Figo, UFC fighter Merab Dvalishvilli and celebrated sports presenter Laura Woods will be featured across the event’s three core days,” SBC said.
Over 600 speakers have been confirmed for SBC Summit’s conference agenda, including Kindred CEO Nils Andén, evoke CEO Per Widerström and Steve Birch, chief commercial officer at Sky Betting & Gaming.
Attendees will have the chance to explore the latest trends in markets such as the UK, Africa, USA and Latin America.
“Rasmus Sojmark, CEO and founder of SBC, said: “Barcelona showed us just how much our flagship event has grown, and now in 2024, we’re thrilled to be taking it to Lisbon—a city and venue that’s more than ready to host our incredible attendees.
“This expansion is something we take great pride in, and we’ve gone above and beyond to make it a VIP experience for everyone.
“With all the industry leaders present, amazing content and an impressive line-up of exhibitors, we’ve streamlined everything to make the attendee experience smoother. This SBC Summit is a perfect example of what the SBC experience stands for!”
