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TaDa Gaming reveals how it successfully launched "GiftCode", its first gamification tool, in the Brazilian market

Focus Gaming
Focus Gaming
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"GiftCode" was tested in the Brazilian market focusing on key areas to enhance game performance, maximize player engagement and retention, increase revenue, and provide immersive experiences.

Press release – TaDa Gaming has developed its new set of marketing and gamification tools designed to enhance user experience and create an engaging gaming thrill. "GiftCode", the first tool to be launched, can be added to TaDa's portfolio of premium casino content without the need for operators to undertake any additional development.

With over 150 slots including fishing games, arcade bingo, and table games, all certified and localized by experts for maximum impact, the casino entertainment provider currently launches four new games a month, making its portfolio one of the fastest-growing available.

In addition to this impressive output, the team believes that further enhancing gameplay through gamification is key to long-term success. Developing, launching, and testing new player engagement tools has been a major project for the company based in Taiwan and Malta this year, achieving more success than expected with "GiftCode".

Focusing on key areas to improve game performance, maximize commitment and player retention, increase revenue, and offer immersive experiences, the new tool was tested in the thriving and diverse Brazilian market.

The meticulously studied and designed gamification toolkit currently includes the tools "Win Card" and "GiftCode". They are designed to boost player acquisition, engagement, and retention, crucial for online operators. In a competitive market like Brazil, it is essential to have unique, customized, and tailored add-ons to enhance gameplay with each spin and create immersive experiences that keep customers coming back time and again. "GiftCode" was the first to be launched and quickly surpassed all key performance indicators.

"GiftCode" is a tool that makes the difference between a good game and a great game. It is a one-click gamification tool to reward players and a cost-effective way to increase registration, retention, replay, deposit increases, and overall loyalty.

Designed to be issued by operators and streamers, invitations are sent to a designated segment or audience, whether new or old players, VIPs or as part of a promotion, and through any channel. No additional integration is required. With nearly a 100 percent redemption rate to date, "GiftCode" has surpassed all key performance indicators.

With one click "GiftCode" will be added to any of the more than 150 diverse releases from TaDa Gaming. Currently, the reward is free spins, but GiftCode is flexible, so rewards can be tailored to the operator's choice, a specific audience, and even individual player preferences.

It couldn't be easier, faster, and more cost-effective to reward players than with "GiftCode".

Between April and June 2024, the content provider collaborated with 100 streamers and KOLs in Brazil.

By adding a random moment for the reward to activate, clear instructions, and a visible outcome. The excitement and immersion of the player increase and a sense of achievement is guaranteed with the addition of "GiftCode".

The account managers at TaDa Gaming will organize the setup in about two working days, when the promotion will be ready to run. It couldn't be a more efficient or effective process with quick results.

The "GiftCode" from TaDa serves as a powerful tool to deliver rewards directly to players. With a simple process to access the promotion, a one-time application, and a record of usage and bet level, rewards are instant, meaning players can fully trust "GiftCode" and operators can easily measure its success and evaluate ROI, player acquisition costs, and all other KPIs.

AIGiftCodeAIexperiencias inmersivasAIgamificaciónAImercado brasileñoAIretención de jugadores

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