The streaming division of supplier BetConstruct, FeedConstruct, has renewed its partnership with the German Women's Handball League (HBF) and secured the global exclusive betting streaming rights for the league's matches.
This multi-year agreement will cover the German Women's Handball League, the German Women's Handball Second Division, and the DHB-Pokal Women's League, with around 425 matches available to watch each season.
This collaboration comes at a time when the popularity of women's handball in Germany is on the rise, with SG BBM Bietigheim having reached the finals of the Women's EHF Champions League last season.
The club has now been renamed and relocated to HB Ludwigsburg, aiming for its fourth consecutive Bundesliga championship.
FeedConstruct CEO Narek Harutyunyan stated, "We are honored to continue our relationship with HBF. HBF is a vibrant league whose popularity is continuously increasing. We are delighted to continue supporting the development of handball sports globally."
HBF Managing Director Christoph Wendt said, "FeedConstruct has been a valuable partner since the beginning of our collaboration. We look forward to continuing our partnership, further developing and strengthening our betting streaming products."
Earlier this year, FeedConstruct reached a regional sponsorship agreement with the Argentine Football Association (AFA), positioning itself as a sponsor in the European region.
Additionally, FeedConstruct has partnered with the World Archery Federation, obtaining exclusive rights for betting data collection and streaming.
