A recent investigation has revealed that half of the Premier League’s football clubs are not adhering to their own voluntary code of conduct regarding gambling advertisements aimed at or featuring minors.
This code, developed in collaboration with the Betting and Gaming Council (BGC), was intended to demonstrate responsible behaviour by clubs and gambling companies amid concerns about football promoting betting to young and vulnerable individuals.
The review found that 10 out of 20 Premier League clubs displayed gambling logos or links on webpages designed for or featuring under-18s. This includes club shop pages aimed at children, under-18 football content and pages dedicated to junior fan forums and mascots.