Gift & Go recently announced it will launch its retail-themed bonus game, Gift & Go Prize Link, in partnership with Acres Manufacturing at the Global Gaming Expo at the Venetian Expo in Las Vegas.
Designed to generate incremental revenues for casinos, the bonus experience offers players the chance to win retail prizes by engaging with traditional slot machines outside of the traditional continuity gifting model.
“Gift & Go Prize Link generates incremental revenue for casinos by challenging players to play longer and ultimately bet more,” said Gift & GO Co-founder and Co-CEO Jon Reuben in a statement. “The competitive atmosphere and exciting retail prizes give players even more reason to increase their engagement with the casino.”
Using Acres Manufacturing’s advanced Achievement Bonusing platform, Gift&Go Prize Link converts slot machines into a real-money slot tournament during a bonus round where players compete for rewards shipped to their home address by the company.
“The Prize Link is yet another innovative solution enabled by our Gift & Go core platform capabilities,’ said Gift & Go Co-founder and Co-CEO Joe Hall. “It’s a great tool for casino marketing teams to generate incremental revenue outside of traditional continuity gifting models and the player experience is simply awesome.”
Players must earn eligibility for the bonus round by maintaining a minimum level of play. During the bonus round, participants will compete to achieve the highest coin-out, displayed on a live leaderboard.
The winning player receives a claim ticket, dispensed by their slot machine’s ticket printer, that links to a Gift & Go redemption page, allowing them to choose from a selection of rewards shipped to their home.
Gift & Go Prize Link will be available for demonstration at the Acres G2E Booth 4211. It is expected to be available for live casino play in early 2025.