Gentoo Media announced the rebranding of its renowned platform, GiG Comply, which is now renamed Sitebee, an advanced SaaS solution designed to enhance compliance automation and brand protection. This change follows the restructuring of Gentoo Media itself and coincides with the strategic transformation of the company's systems and sportsbook division, which will become an independently listed company under the name GiG Software PLC.
This rebranding reflects a significant step in Gentoo Media's mission to redefine how operators protect their brands and ensure regulatory compliance with affiliate partners in the dynamic iGaming sector.
"Sitebee is more than just a name change. It is a renewed commitment to our partners and the industry. Compliance is not static, and neither are we", stated Rasmus Bank Nielsen, head of Sitebee.
Built for today's challenges – and tomorrow's opportunities
Sitebee is an evolution of GiG Comply, but was conceived with a focus on the future of compliance. The platform empowers iGaming operators to automate compliance monitoring, save time, reduce risks, and gain deeper insights into their marketing and affiliate partnerships.
"Compliance is a moving target, and Sitebee is how companies can stay ahead, not just keep up", explained Rasmus Bank Nielsen. "Our solution helps brands navigate through complex regulatory landscapes, monitoring thousands of web pages in real time to ensure compliance with laws across multiple jurisdictions".
A trusted partner in the industry
As iGaming regulations become stricter, Sitebee quickly became a trusted partner for some of the biggest names in the industry. The platform's ability to detect and mitigate risks becomes an indispensable tool for companies like bet365, Betway, Kaizen Group, and Betsson Group, all of which rely on Sitebee to protect their reputations and ensure regional compliance.
Preparing compliance for the future with automation and data
Sitebee allows companies to ensure regulatory compliance with their affiliate partners and act based on detailed and actionable reports that not only identify compliance violations but also reveal new growth opportunities. The platform is not just a monitoring tool, but a strategic partner that helps operators make smarter decisions based on accurate data.
"With Sitebee, our clients gain insights that not only identify risks but also discover new growth opportunities", added Rasmus Bank Nielsen. "Data is fundamental, and we provide our clients with a clear view of their affiliate landscape, so they can act quickly and strategically".
Sitebee is an automated compliance and brand protection tool, developed by Gentoo Media, designed to help operators adhere to advertising standards and regulations across multiple jurisdictions. The SaaS tool scans thousands of sites daily, ensuring that affiliates comply with regulatory requirements and specific advertising standards for each brand.
Sitebee allows operators to automate their compliance processes and offers detailed reports with real-time data, ensuring that operators focus more on growing their business. It helps operators regain control over their brands and effectively monitor their brand exposure, protecting their reputation.
More information at www.sitebee.io or on the LinkedIn page of Sitebee.
Gentoo Media (formerly GiG Media) is a market-leading affiliate that connects operators and players in the online gambling and sports betting industry. The company offers a variety of iGaming affiliate solutions, such as expertise in paid marketing and qualified traffic through its industry-leading sites, including AskGamblers, Time2Play, CasinoTopsOnline, WSN, and Casinomeister.
More information at www.gentoomedia.com.
Source: GMB
