Operator OlyBet has announced a new agreement with the French Open, becoming the official sponsor of the golf championship.
The French Open is held at the National Golf Course on the outskirts of Paris, and now the OlyBet brand logo will be prominently displayed around the course and the championship village activity area, including celebrity meet-and-greets and branded cabins prepared for customers. Additionally, OlyBet itself hosted several golf championships in Estonia, Latvia, and Lithuania during the summer.
After joining the International Betting Integrity Association in June 2023, OlyBet continued to secure sports sponsorship deals with the European Basketball League and the Spanish football club Real Betis. Moreover, in August last year, the company became the official betting operator for the Ryder Cup.
Olympic Entertainment Company and OlyBet Group CEO Corey Plummer commented on this latest development, saying: "The French Open is a fantastic event to expand our DP World Tour activities. We are thrilled to bring competitive entertainment, exceptional hospitality, and the opportunity for fans to watch the world's top professional golfers up close."
DP World Tour Executive Commercial Director Max Hamilton said, "As the official European betting partner of the DP World Tour, we are delighted to welcome OlyBet to Le Golf National for this week's FedEx French Open."
"We are very excited about their Beat the Pro event this week, which is a great example of how the tour works with partners to give fans the chance to test themselves alongside some of the tour stars in a unique setting."
