The collaboration seeks to increase player engagement and create personalized experiences.
Press release.- Fast Track, a CRM and player engagement platform specifically designed for the igaming industry, announced its new partnership with Pagol.Bet, one of the leading online gaming market operators in Brazil.
Pagol.Bet offers top-notch entertainment for Brazilian players, including a variety of slots, casino, and sports betting options. The operator was approved in the first list published by the Brazilian government and is authorized to operate until December. Additionally, it has formalized the application for its license for 2025.
The company is now ready to enhance its marketing strategy with Fast Track, in a collaboration aimed at increasing player participation, creating personalized experiences, and fostering long-term loyalty among Pagol.Bet users.
Simon Lidzén, co-founder and CEO of Fast Track, commented: "We are excited to partner with Pagol.Bet in Brazil, one of the most interesting markets today. Our goal is to provide a global excellence service and support their growth trajectory. Fast Track's platform uses the Singularity Model to predict user behavior and manage complex player journeys. In a competitive scenario like Brazil, these innovations are essential to stay ahead."
For his part, Marcílio da Silva Santos, CEO of Pagol.Bet, added: "We are thrilled with this partnership and eager to strengthen our position in the Brazilian market through advanced marketing strategies.
“With Fast Track's solutions, we aim to optimize player engagement and drive significant growth. We are confident in the future and in our ability to thrive in this competitive market,” he stated.
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Anderson Smith, CGO of Pagol.Bet, observed: “The Brazilian market has enormous potential, and now is the right time to stand out. With Fast Track technology, we are ready to accelerate our growth, and our players will greatly benefit from the new content we will offer. This partnership will allow us to segment and reach players more accurately, leveraging AI to minimize manual work and streamline processes.”