This Sunday (20), Corinthians will host Flamengo at Neo Química Arena, for the second leg of the Copa do Brasil semifinals. Once again expecting a full house, the Faithful Crowd will have even more reasons to enjoy the celebration. This is because the club's main sponsor, Esportes da Sorte, is preparing a series of actions for the arrival of the fans, before the decisive match.
One of these will be the 'ticket upgrade', where the sponsor will surprise some of the fans heading to the stands and take them to watch the game directly from the Esportes da Sorte box.
Another highlight action planned is the distribution of Memphis bands, in reference to the accessory used on the field by the Dutch forward, which has become a craze among fans in the stadiums. At the game against Flamengo, a personalized version will be given by Esportes da Sorte to the fans, upon betting on the platform.
Similarly, other personalized gifts will also be available for the Faithful Crowd, such as buckets, caps, and cups, through promoters of the betting platform, which will also conduct interactions between the audience and the company's mascot, Edson, in photo sessions with the fans.
Completing the actions, influencers Vino and Seila, well-known by the alvinegra crowd on social networks, will be covering the game.
“Since the beginning of this partnership, we have sought to literally wear the club's colors. The purpose of this new action is to contribute to the beautiful celebration that the Faithful Crowd makes in the stadiums, in addition to carrying out activations that connect the brand even more with the fans. This is our great search,” states Sofia Aldin, marketing director of the Esportes da Sorte Group.
Source: GMB
