Betting technology provider OpenBet and nVenue will together distribute live micro-betting markets to operators in the US.
The integration of nVenue’s offerings, including real-time and game-relevant odds and pricing, will take place via OpenBet’s Trading System.
OpenBet’s Trading System provides data, a BetBuilder, player props, esports and virtuals.
The addition of nVenue’s micro-betting “significantly enhances” OpenBet’s offering by facilitating “new, immersive in-play betting experiences, providing operators with real-time, game-specific markets to engage players,” the companies said.
Micro-betting markets will be provided across the National Basketball Association (NBA), Nascar and the National Football League (NFL).
Jeremy Jones, chief revenue officer at nVenue, said partnering with OpenBet is a “transformative opportunity” for the company.
“This partnership doesn’t just expand our reach; it validates the importance of delivering real-time, event-specific betting experiences that drive user engagement and growth for operators,” he added.
“The integration with our Trading System is a game-changer,” said Sam Depoortere, VP of platform products at OpenBet.
“It not only strengthens our ability to deliver the most engaging and in-demand content but also underscores the importance of our Trading System in offering unparalleled, real-time betting experiences that elevate the value we provide to operators and players alike.”
