Sportsbet.io has become the official regional partner of LaLiga.
Through this partnership, both parties will bring fans closer to the events by offering engaging activities and promotional campaigns.
Sportsbet.io and LaLiga aim to provide fans with opportunities to connect with the league, offering a variety of experiences, deals, prizes, and content.
Jorge de la Vega, the Commercial Director of LaLiga, stated: "We are thrilled to announce our partnership with Sportsbet.io, a brand that shares our vision of breaking boundaries in fan engagement and innovation in sports. We are committed to providing fans with new and vibrant experiences, offering them fresh ways to experience the passion and excitement of LaLiga."
"This partnership marks an important step in our strategy to connect with a global audience and continue to expand our international influence."
Alex Haig, Director of Sportsbet.io, added: "Partnering with LaLiga highlights Sportsbet.io's commitment to providing the best experience for players and striving to make them the core of the game. We have more plans with LaLiga, so stay tuned."
This further expands Sportsbet.io's influence in the football sector, as the company is already the betting partner of Newcastle United. In July, the company agreed to become the main partner, back-of-shorts sponsor, and official Turkish betting partner of Hull City Football Club.
Similarly, LaLiga has recently reached an agreement with operator Luckia Gaming Group, and SportyBet has been appointed as the official betting partner of LaLiga in Africa.
