ComeOn Group will relocate its sports betting, technology, and risk management hub to a new central office location. This move will be from its current central location in Graz, Austria, and is part of the iGaming operator's goal to establish its proprietary sports betting platform.
The operator owns multiple online gaming brands, including getlucky.com, mobilebet.com, and pzbuk.pl. With the hub moving to the central office space, ComeOn Group aims to expand its sports betting platform and internal trading team, and provide additional investment to this sector.
ComeOn Group CEO Juergen Reutter stated: "We are very excited about our new sports betting engineering and trading center in Graz.
Sports betting is a key driver of our future growth plans, and we are on track to achieve our strategic goal of doubling our sports betting business within the next three years.
"By investing in technology and our proprietary sports betting platform, we not only provide our customers with a top-notch entertainment experience but also ensure our employees have the tools and environment needed for innovation and excellence.
Our new office is more than just a workplace; it is a center for collaboration and growth, enabling us to better serve our customers."
In early October, ComeOn Group expanded its partnership with Ada, integrating the customer service company's AI agent system to provide a better customer service experience.
The operator also expanded its virtual sports products in July, partnering with Highlight Games to enhance its selection of virtual sports offerings.