Control F5 and Optimove have formed an innovative partnership that promises to transform the iGaming landscape, combining their expertise in marketing and CRM to enhance the success of their clients. This strategic collaboration aims to create an environment where companies work together, strengthening their networks, joining forces, and expanding growth opportunities in the sector.
A powerful alliance for the success of the gaming industry in Brazil
Control F5, known for its digital marketing activities focused on the gaming and betting sector, and Optimove, a specialist in CRM for iGaming, are joining forces to offer more effective and customized solutions.
The synergy between the two companies will allow Control F5 to use Optimove's advanced tools to create more targeted marketing campaigns, while Optimove will benefit from Control F5's expertise in customer engagement.
Natalia Nogues, director of Control F5, expressed her excitement about the new partnership:
"We are very pleased with the partnership between Control and Optimove. The union of forces will expand our reach and also allow our clients to enjoy richer and more personalized marketing experiences. Together, we will redefine the possibilities in the iGaming sector of Brazil.”
CEO of Optimove, Pini Yakuel, also shared his vision: “Control F5 is a proven leader in helping Brazilian iGaming companies achieve operational excellence, seamless integration, and exceptional performance. By joining forces, we strengthen local operators through our marketing CRM platform, enabling relevant and real-time player engagement. Together, we will help operators achieve significant gains in player loyalty and investment value, ensuring long-term success.”
Optimove is a leading CRM marketing platform focused on the iGaming sector. With solutions that enable the automation of personalized campaigns in real time, the company uses behavioral data and artificial intelligence to maximize player engagement. Through its tools, operators can create highly segmented and relevant experiences, ensuring that each player receives the right message at the right time.
Control F5 acts as a hub of solutions, offering customized services ranging from marketing strategies, compliance consulting in technology, and other services.
With a strong specialization in online betting, the company helps its clients achieve significant results through data-driven approaches and expertise in the Brazilian market. Its commitment to quality and innovation ensures that client operations are optimized for success in the competitive market of the country.
Source: GMB
