Pragmatic Play, a leading content provider for the iGaming sector, has launched its Smart Studio solution in partnership with EstrelaBet in Brazil, expanding the agreement previously established earlier this year. The collaboration strengthens the existing alliance between the companies, providing EstrelaBet users in Latin America with exclusive live casino content tailored to the local audience.
The Smart Studio solution from Pragmatic Play allows various levels of customization and branding, using a range of cutting-edge technologies to give operators more control over the appearance of the gaming environment.
With localized Live Casino titles such as VIP Blackjack, Lucky 6 Roulette, and the Blackjack X series, this release consolidates Pragmatic Play's commitment to innovation and player-centered solutions in the region.
Players will enjoy immersive and seamless gaming experiences, designed to reflect the unique identity of EstrelaBet.
Victor Arias, VP of Latin American operations at ARRISE powering Pragmatic Play, said: “The successful launch of Smart Studio with EstrelaBet represents a significant new milestone in our joint partnership. The initiative demonstrates Pragmatic Play's ability to provide customized Live Casino solutions that resonate with players, offering unparalleled entertainment and elevating the iGaming experience in Brazil and beyond”.
Fellipe Fraga, director of business at EstrelaBet, said: “The launch of the dedicated Smart Studio provided in collaboration with Pragmatic Play is a major achievement for our brand. It reinforces our commitment to providing unique and engaging gaming content for our players. By leveraging Pragmatic Play's experience and innovation, we are confident that this new addition will set a benchmark for Live Casino experiences in the region”.
Pragmatic Play currently produces up to eight new slot titles a month, while also providing Live Casino and Bingo games as part of its multi-product portfolio, available through a single API.
Based in Gibraltar, Pragmatic Play is a leading game provider that supplies player favorites to the most successful global brands in the iGaming industry.
Expanding new gaming possibilities through a single API, Pragmatic Play offers a multi-product portfolio of award-winning slots, live casino, bingo, virtual sports, sports betting, and more, available in all major regulated markets, languages, and currencies.
Source: GMB