SOFTSWISS, a global provider of innovative iGaming solutions with over 15 years of experience, recently hosted an exclusive event for its partners in collaboration with Rubens Barrichello, the non-executive director of the company in Latin America. This unique experience combines high-speed emotions with unparalleled hospitality at Italy's most iconic motorsport landmarks.
During the main event day, SOFTSWISS partners enjoyed an exclusive tour at the Ducati Museum, offering participants a glimpse into the legacy of Italian engineering excellence.
Subsequently, participants went to the Modena Circuit, where they took the wheel of the Ferrari Challenge F488 and F458 racing cars. Each participant had the chance to test their racing skills and enjoy the power of the iconic Ferrari cars by taking ten laps on the legendary track.
Later that day, participants visited the Ferrari Museum for a private tour offered by Rubens Barrichello. The experience included exploring F1 simulations and diving into the backstage of the motorsport world. The evening ended with a gourmet dinner at the Ferrari Hall of Fame, providing a perfect atmosphere for relaxed networking.
Rubens Barrichello, non-executive director in Latin America for SOFTSWISS, comments: “At SOFTSWISS, our goal is to create unique experiences that go beyond conventional business meetings, incorporating our commitment to innovation, excellence, and partnership. The Italian racing event was a perfect opportunity to deepen connections with our partners, mixing excitement with exceptional hospitality. It was a true celebration of speed, precision, and teamwork — qualities we all share in business”.
To make this experience unforgettable, SOFTSWISS gifted its partners with exclusive gift sets. Each participant received a racing jacket and helmet branded with their name, and a Ferrari F1 car model signed by Rubens Barrichello.
Exclusive events like this reflect the evolving landscape of the iGaming industry, where experiential engagement is becoming increasingly significant. The SOFTSWISS iGaming Trends 2025 Report provides further insights into the sector, offering a data-driven view on the most important directions shaping the future of iGaming.
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licenses and provides comprehensive software to manage iGaming projects.
The company's product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sportsbook software, and the Jackpot Aggregator.
In 2013, SOFTSWISS revolutionized the industry by introducing the world's first online casino solution optimized for Bitcoin. The team of experts, based in Malta, Poland, and Georgia, consists of more than 2,000 employees.
Source: GMB
