The Tourism Authority of Thailand (TAT) recently announced the launch of the "90-Day Muay Thai Visa" to attract more foreign tourists and promote Thai culture, allowing international visitors to learn Muay Thai in Thailand with a stay of up to one year.
This initiative aims to boost tourism development and enhance national soft power through Muay Thai, a unique cultural symbol.
TAT Director Tapanee stated that the TAT is implementing the "Five Must-Do Things in Thailand" strategy, with Muay Thai being one of the key promotional contents, expected to become an important tool to attract high-end tourists. In recent years, the TAT has successfully promoted Muay Thai culture abroad by hosting a series of international Muay Thai events.
For example, the competition held at the Rajadamnern Muay Thai Stadium in Prague, Czech Republic on November 30, and the "RWS" Muay Thai events held in Japan in April, July, and December this year. These activities not only enhanced the international reputation of Muay Thai but also attracted more foreign tourists interested in Muay Thai.
Currently, Thailand has over 5,000 Muay Thai training camps and gyms capable of accommodating foreign visitors to learn Muay Thai. To facilitate international learners, the Thai government has introduced a special "Non-Immigrant Visa (ED)" for Muay Thai.
Visitors can learn Muay Thai at training camps certified by the Thai Boxing Commission through this visa, with an initial stay of 90 days and the possibility of three renewals, totaling up to one year.
Furthermore, the Thai government is also promoting the professionalization and internationalization of Muay Thai. For instance, the Department of Skill Development under the Ministry of Labor is responsible for setting standards and providing professional certification for Muay Thai teachers, paving the way for them to enter the international market.
Additionally, foreign visitors can choose courses and training locations through the "NOW Muay Thai" platform, further facilitating the process of learning Muay Thai.
The TAT stated that by promoting Muay Thai, not only can Thailand expand its influence in the international tourism market, but it can also drive economic development through culture, creating more value for Thailand. As a cultural emblem, Muay Thai will continue to leverage its soft power to attract more high-quality tourists.
