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Inspired Entertainment and Aristocrat will provide virtual games for the Virginia Lottery.

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Inspired Entertainment has agreed to extend its agreement with Aristocrat Interactive regarding the Virginia Lottery.

As a result, the Virginia Lottery will receive a set of Inspired V-Lottery virtual sports games, becoming the first lottery in the US to offer Inspired's online V-Lottery content.

The initial virtual games will include virtual football, virtual basketball, and virtual horse racing, with more games to be added later.

These games are planned to launch in mid-2025 and will be available to players via the Virginia Lottery website and mobile app.

Good news: IGT extended its partnership with the Virginia Lottery in January this year, which includes new technological upgrades and features.

Inspired's President and CEO, Brooks Pierce, stated: "We are honored to work with Aristocrat Interactive and NeoPollard Interactive to bring this unprecedented gaming experience to the Virginia Lottery.  

"This collaboration demonstrates the growing interest of players in participating in online lottery experiences and will provide additional funds for charitable causes."

Scott Kenyon, Vice Executive Director of Marketing for the Virginia Lottery, added: "As a new online content provider, Inspired is contributing to the expansion of our iLottery game portfolio.  

"The Virginia Lottery will become the first in the US to offer online virtual sports betting, supporting our strategy to attract new players and provide a fresh, exciting gaming experience."

Similarly, earlier this month, Aristocrat Interactive agreed to a deal with IGT Global Solutions Corporation to expand its influence in the US iLottery market through collaboration with the Kentucky Lottery.

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#iGaming#企业研究#营销推广#产业AIVLotteryAIiLotteryAIonlinegamingAIgamingindustryAIVirginiaLottery

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