SOFTSWISS, a global technology company and expert in iGaming software development, introduces the first Sportsbook Network Jackpot. It is a progressive accumulation system designed to unite multiple brands in a unique network campaign with a shared prize.
The Sportsbook Network Jackpot debuted with an initial prize of 35,000 euros, which will continue to grow as more brands join. All customers working with the SOFTSWISS Sportsbook, including those on third-party platforms, are eligible to join the Network.
This progressive approach allows operators to offer greater rewards to players without incurring additional individual costs, while improving key metrics such as player engagement, retention, and overall satisfaction. SOFTSWISS research on Network Jackpots, based on casino project data, reveals that the Network Jackpot increases the average turnover per user (ATPU) by 27.91%.
For players, there are no additional costs or efforts required to participate in the Network Jackpot – it offers fair competition and equal chances for everyone to win the grand prize compared to single-brand bookmaker jackpots.
This concept has already proven successful in the casino segment, where the most recent Prime Network Jackpot campaign was launched with a prize of €1,000,000. The Sportsbook Network Jackpot aims to replicate this success, bringing the same innovative mechanics to the sports betting sector.
Alexander Kamenetskyi, head of the SOFTSWISS Sportsbook comments: “SOFTSWISS has always been about innovation, and that's why we are the first to introduce the Network Jackpot for bookmakers – an innovative solution for the sports betting market. We launched this Network Jackpot with a relatively modest initial value, but we are confident that the prize will increase as more customers join. Jackpots are not widely represented in the sports betting industry, and a solution like the Network Jackpot will certainly attract significant attention from customers and players.”
“The SOFTSWISS Jackpot Aggregator is a versatile tool that offers multi-level prizes, drops, and the Prime Network Jackpot. The Prime Network Jackpot has been our driving force throughout 2024, experiencing significant growth due to increased interest in this mechanic. We have seen notable adoption among casino clients in just one year, and I am eagerly anticipating similar growth in the sports betting segment,” shares Angelina Stasiuk, head of business line at SOFTSWISS Jackpot Aggregator.
As the Sportsbook Network Jackpot evolves, SOFTSWISS anticipates rapid growth in participation and prizes. With this new solution, SOFTSWISS continues to lead the way in creating effective and scalable engagement tools for the iGaming industry.
The SOFTSWISS team will be available to discuss partnerships at the first major iGaming event of 2025, ICE Barcelona, which will take place from January 20 to 22, at booth 2G42.
SOFTSWISS is an international technology company with over 15 years of experience in developing innovative solutions for the iGaming industry. SOFTSWISS holds a number of gaming licenses and provides comprehensive software to manage iGaming projects.
The company's product portfolio includes the Online Casino Platform, the Game Aggregator with over 23,500 casino games, the Affilka Affiliate Platform, the Sports Betting Software, and the Jackpot Aggregator.
In 2013, SOFTSWISS revolutionized the industry by introducing the world's first online casino solution optimized for Bitcoin. The team of experts, based in Malta, Poland, and Georgia, has more than 2,000 employees.
Source: GMB
