OlyBet has partnered with the Paris basketball team, becoming the team's main partner. As part of the agreement, the OlyBet brand will appear on the club's European league jerseys, marking the Paris basketball team's first season in the event in collaboration with OlyBet.
This partnership also extends to fan engagement programs, including on-court and in-venue branding, aimed at improving the spectator experience and building a closer connection between the club and its supporters.
OlyBet Group Chairman and CEO Corey Plummer said: "The prominent placement of the OlyBet logo on our jerseys highlights our ambition and commitment to this journey.
OlyBet is known for creating the largest scale fan events, enhancing fan experience, and providing unparalleled opportunities to watch the world's most exciting sports events."
Good news: The Paris basketball team has been strong in recent years, winning the European Cup last season and becoming a strong competitor in the LNB Pro A league and the European basketball league.
Paris basketball team Deputy General Manager and Chief Commercial Officer Jérome de Chaunac added: "Partnering with a well-known European brand is an important milestone for us, reflecting our ambition and shared values. This cooperation includes multiple activities, aimed at bringing unique experiences to fans in Paris, France, and all of Europe."
Earlier this year, OlyBet became the official partner of the Toulouse sports stadium, integrating media, match day, and fan base programs.
In addition, OlyBet has expanded its influence by sponsoring snooker and golf events, including collaborations with the World Snooker Tour and the French Open.
