DATA.BET demonstrated a remarkable improvement in 2024, solidifying its position as a premium provider in the eSports betting industry. At the start of the year, the company reflects on the main milestones. User engagement rates also resulted in the considerable increase seen in 2024, with active customers increasing by 97.3% and the average bet size rising by 7%.
Business Development
In 2024, the company experienced significant expansion, reflecting the growing demand for progressive eSports betting solutions. The total volume of bets processed grew 74.2%, aided by the efficiency and dynamic scalability of the company's trading team, along with new partnerships and customer collaborations.
Otto Bonning, head of sales, said: "Our new partnerships with companies like Altenar, NuBet, Airhead Ventures, and TurboStars have significantly strengthened our portfolio. These collaborations demonstrate our growing influence and commitment to providing exceptional solutions in the eSports betting sector".
Customers also experienced an improvement in GGR, demonstrating the impact of the solutions on profitability.
The company's user engagement rates also reflected the considerable increase seen in 2024, with active users increasing by 97.3% and the average bet size increasing by 7%. Meanwhile, DATA.BET continued to expand its presence in key markets, including Canada, Brazil, Finland, and Poland, further strengthening its global reach.
eSports Trading and Content Coverage
DATA.BET focused on strategic growth, enhancing its eSports content to offer prosperous and dynamic opportunities for clients and their users.
Making targeted improvements in popular markets resulted in growth. “We expanded our offerings by adding 38 new markets, creating more opportunities for bettors and boosting engagement”, said Thomas Donson, head of trading. “Our event coverage also grew by 11%, adding more than 10,000 events to ensure a more diverse and comprehensive experience. Ensuring a 24/7 trading process, DATA.BET offers the highest quality of market availability”.
The confidence gained through high-quality product features, including the new Scoreboard and Pitch Tracker widgets, as well as the Bet Builder based on official data, all launched in 2024, was key to enhancing the betting experience for customers.
The scoreboards provide detailed statistics, interactive visualizations, and comprehensive insights, helping users make informed decisions while increasing engagement through features like live betting, analysis, and availability for LoL, CS2, Valorant, and Dota 2.
The Pitch Tracker, supporting our top-tier titles, offers a 2D map as a visual representation with advanced tools for data analysis and in-game tracking, providing detailed insights that enhance user engagement and decision-making. Additionally, the Bet Builder allows for customized bets, enabling users to combine multiple selections into a single bet, catering to the demand for personalized and dynamic betting experiences.
DATA.BET also expanded the scope of disciplines, adding 6 new games such as Deadlock, Street Fighter 6, GeoGuessr, Teamfight Tactics, Hearthstone, Apex Legends, complementing the client content with distinct choices that amplified diversity and engagement.
Customer Support and Risk Management
The company provides a seamless customer experience and robust risk management, continuing to offer prompt and practical assistance.
With an average response time of up to 5 minutes, the dedicated team remains extremely efficient, addressing customer concerns promptly, maintaining the highest standards of quality. Between the second and fourth quarters, we handled about 1,500 customer requests and completed more than 150 technical tasks effectively and accurately, ensuring 24/7 support and maintaining consistent service standards.
This is due to our proprietary trading platform that allows for the generation and customization of content - specifically, markets - to align precisely with the distinct requirements of each partner, while accommodating their existing settlement rules. This approach ensures a seamless transition to the solution, eliminating the need for adjustments or reconfiguration after working with a previous data provider.
The risk management team at DATA.BET efficiently handled over 1,700 customer requests. Over time, the number of long-term customer requests noticeably decreased. The team's familiarity with the clientele and operations reduces risks through proactive measures. By identifying patterns early, the team prevents issues, ensures smooth operations, reduces reactive interventions, and builds customer trust, while improving system efficiency.
In 2024, DATA.BET strengthened its presence in the eSports betting industry by showcasing its solutions and engaging with the audience at top-tier exhibitions, immersing participants in the vibrant world of eSports. In 2025, DATA.BET continues to focus on leveraging this momentum to drive even more success and prospects for everyone involved in eSports betting. As a next step, the company will participate in ICE Barcelona from January 20 to 22, so contact sales@data.bet to schedule a meeting.
DATA.BET
DATA.BET is an eSports betting solutions provider that redefines industry standards with advanced products tailored for operators. The portfolio includes Odds Feed, Live Score Feed, internal Risk Management, and Single Page Application (SPA) as an embedded solution.
The provider uses a premium technology solution, incorporating licensed content, minimal betting delays (up to 1 second) and a combination of AI with a speed of 50-200 ms and proficient traders.
Offering content coverage with more than 30 disciplines, over 12,500 events per month, and 2,000 markets, DATA.BET can fully customize the lime to an operator's needs.
Source: GMB
