By combining BetConstruct's comprehensive gaming offerings in casinos, sports, and lottery with Fast Track's advanced CRM platform, local operators can now offer personalized 1:1 experiences at scale.
Press release.- Building on a successful collaboration first established in 2024, BetConstruct and Fast Track are expanding their partnership to provide all-in-one CRM and player engagement solutions tailored to the Latin American iGaming market.
With key partners like Suprema Gaming and VBET already leveraging the synergy of the BetConstruct and Fast Track platforms, this partnership demonstrates a commitment to helping operators in Latin America increase their market share during this critical period of regulation that will see the region grow exponentially over the next two years.
By combining BetConstruct's comprehensive gaming offerings in casinos, sports, and lottery with Fast Track's advanced CRM platform, local operators can now offer personalized 1:1 experiences at scale. The partnership leverages artificial intelligence technology and real-time data to enhance player retention and drive meaningful interactions, all while navigating the changing regulatory landscape of the region.
Simon Lidzén, CEO and co-founder of Fast Track highlighted the importance of the partnership: "Latin America, especially Brazil, represents an exciting growth opportunity for iGaming operators. It is a pleasure to collaborate with BetConstruct to provide the best technology available to operators in the region, helping them deliver exceptional experiences to their players."
And he added: "By leveraging BetConstruct's world-class product suite along with our CRM capabilities, we are enabling partners to create deeply personalized player experiences that foster loyalty and long-term success."
Gegham Yegoryan, director of products at BetConstruct, said: "This partnership allows operators in Latin America to offer specific engagement strategies tailored to local players. As interest in iGaming continues to grow in the region, we are excited to help operators achieve their goals with innovative tools and solutions."
See also: BetConstruct and Fast Track establish a strategic alliance to offer innovative CRM integration
BetConstruct offers a wide range of gaming solutions, including casino, sports betting, virtual games, and live dealer options, designed to help operators meet the needs of players around the world. Its technology is adaptable to different markets and regulatory environments. Focusing on providing reliable and flexible solutions, BetConstruct helps businesses achieve their goals in the competitive iGaming industry.
Fast Track's solutions include the innovative Singularity Model, the first technology in the iGaming industry to offer 1:1, fully automated, real-time player experiences. Introduced in 2021, this model uses real-time data and advanced artificial intelligence to create complete player profiles. By tailoring content, timing, and communication channels to individual players, the Singularity Model allows operators to offer relevant and timely interactions.
