Digitain presents an exclusive pop-up museum at the heart of its booth 5J30, at ICE Barcelona 2025.
Press release.-Digitain announced its new partnership with the LEGENDS Museum, presented by LaLiga, which will debut at ICE Barcelona 2025. As pioneers of this unique concept, Digitain is bringing football history to life by hosting an exclusive pop-up museum at the heart of its booth 5J30.
For the first time, visitors will be able to admire iconic memorabilia from football legends and timeless icons, such as Pelé, Maradona, Messi, Ronaldo, Figo and many more. This once-in-a-lifetime experience will showcase treasured items that define the legacy of the world's greatest footballers.
The Museum area at the Digitain booth will be open to the public from January 20 to 22, 2025. Whether out of fandom or simple curiosity, this exhibition is a must-see.
Laura Valdeolivas, general manager of LEGENDS, said: “We are thrilled to partner with Digitain for this innovative initiative. Bringing the rich history of football legends to life at ICE Barcelona 2025 aligns with our mission to celebrate the king of sports and its icons. This collaboration with Digitain represents an innovative way to connect fans and industry professionals with the historical past of football”.