Betsul – a regulated company in the sports betting sector – announced its partnership with the International Betting Integrity Association (IBIA), the leading global voice dedicated to integrity in the licensed betting industry. The initiative aims to protect regulated sports betting markets from result manipulation, enhancing transparency and good practices in the sector.
In addition to Betsul, IBIA maintains strategic information-sharing partnerships with major sports bodies, including FIFA, UEFA, ITIA, IOC, and various gambling regulators.
“We know that this moment marks an important advance in creating a safer and more transparent sports betting environment. As operators, we remain committed to the best international practices and determined to protect our customers and the Brazilian market against fraud and result manipulation,” highlights Fernando Garita, CEO of Betsul.
The nonprofit association brings together more than 70 of the leading international companies in the sector, operating in more than 140 sports betting brands.
Through the “Monitoring & Alert Network” tool, the institution monitors and reports suspicious activities, playing an important role in maintaining the integrity of the segments.
The partnership with Betsul represents a strategic advance in strengthening the Brazilian market, which is undergoing a regulation process aligned with new legal requirements.
“We are very pleased that Betsul has become a member of IBIA, joining a growing list of licensed operators in Brazil committed to maintaining the highest standards of integrity. This partnership increases the reach of our world-class betting integrity monitoring network, supporting efforts to protect the newly regulated Brazilian online sports betting market,” states Khalid Ali, CEO of the association.
“We look forward to working closely with the company to protect its customers and sports betting business from threats of betting-related corruption,” adds the executive.
Joining IBIA reinforces Betsul's commitment to adopting proactive measures to mitigate risks, protect the integrity of sports competitions, and ensure a safe experience for its customers.
The initiative also reinforces public trust and the brand's credibility on the international scene. “As pioneers, by joining our forces, we align our operation with the best global standards, consolidating Betsul as a national and international reference,” comments Garita.
A reference in the betting market, Betsul was established in 2019, being the first betting house in the national territory to achieve the RA1000 seal from Reclame Aqui.
The company offers full support 24 hours a day to always ensure the best experience for its players, in addition to maintaining initiatives that prioritize conscious gaming.
By registering on the site, for those over 18 years old, the player has access to a wide range of sports and national and international competitions, casinos, live casinos, e-sports, and instant games. Learn more at https://www.betsul.bet.br SPA/MF. Authorization SPA/MF No. 2.104 - 18.
Source: GMB