Pragmatic Play has announced a new sponsorship deal with Aprilia Racing for the 2025 MotoGP season - this agreement will see the company partner with one of the most successful motorcycle racing teams in the history of the European Grand Prix.
This collaboration will feature the Pragmatic Play brand on Aprilia Racing's motorcycles, team gear, and promotional materials throughout the season.
Aprilia Racing enters the 2025 season with a strong lineup including current world champion Jorge Martín and Marco Bezzecchi, with the season opener scheduled for March 2.
Regarding this sponsorship agreement, Pragmatic Play's COO Irina Cornides stated: "Aprilia Racing has a rich racing heritage, an unwavering pursuit of success, and a passion for entertainment, making it a perfect brand partner for Pragmatic Play.
"We are excited to announce this sponsorship and look forward to enhancing the experience for fans worldwide."
Aprilia Racing's CEO Massimo Rivola added: "We are very pleased to welcome Pragmatic Play as an excellent new partner. Our goal is to establish a medium to long-term partnership based on trust, innovation, and a shared vision."
For Pragmatic Play, the start of the year has been quite busy, with several collaborations already achieved in 2025.
Earlier this week, for instance, Pragmatic Play became the exclusive provider of live casino tables for Flutter's UK and Ireland operations, covering major brands such as Paddy Power, Betfair, and Sky Vegas.
Not long before that, the company also expanded its sports betting capabilities by partnering with Sporting Risk, introducing player markets and trading tools in global football matches.