LeoVegas Group will integrate OddsMatrix’s odds feed as it transitions to a proprietary sportsbook platform.
The EveryMatrix sports division will supply the operator with coverage across multiple sports, markets and events.
The feed will be customised for LeoVegas Group’s own requirements.
This, EveryMatrix said, will enable the company to “benchmark its odds against competitors and pressure test its models.”
The result will be optimised pricing and increased uptime as well as an “enhanced user experience,” EveryMatrix added.
Erik Nyman, president of EveryMatrix Americas, said: “Our odds feed has consistently proven to be a valuable addition for tier-one operators, and we’re committed to doing exactly that with LeoVegas.”
