Aristocrat Interactive's iLottery content studio, NeoGames Studio, has signed a five-year agreement with the Hungarian National Lottery Szerencsejáték Zrt (SzZrt).
The deal will involve the launch of NeoGames Studio's eInstant games in the Hungarian market, with direct integration into SzZrt's existing iLottery platform.
Eight eInstant games will initially be launched on the SzZrt platform, with an additional five games to be released soon.
NeoGames Studio currently has 31 lottery partners worldwide, 18 of which are in Europe, with the most recent example being in December, when it agreed to provide eInstant games to the Kentucky Lottery through a partnership with IGT.
Good news: Chris Shaban will appear in the March/April issue of "Gambling Insider," writing an in-depth article on the popularity of eInstant games.
SzZrt's Strategic Director Sándor Uszkay-Boiskó stated, "We are committed to providing players with the best selection of games, and NeoGames Studio has established a good reputation in this regard, proving once again in Hungary their ability to develop high-quality eInstant games."
"Their localized content and innovative approach will help us continue to expand our capabilities and attract our players in new ways, while strictly adhering to responsible gaming principles."
Aristocrat Interactive iLottery Managing Director Chris Shaban added, "We are thrilled to continue to drive the development of iLottery globally, introducing our top-tier eInstant games to Hungarian lottery players through the country's largest gambling operator."
"This collaboration with SzZrt will bring new, exciting games and localized content to Hungarian players."