Sports Information Services (SIS) has announced a new partnership with Novibet to integrate esports betting into its platform.
This collaboration will allow Novibet customers in Latin America and Europe to participate in SIS's H2H Global Gaming League, which hosts over 200,000 electronic football and basketball events annually.
It is worth noting that the H2H Global Gaming League is certified with the gold standard by the Esports Integrity Commission (ESIC), and each match is supervised by trained referees to ensure compliance with regulatory standards.
Commenting on this new deal, Oscar Murueta Gonzalez, SIS Commercial Director for Latin America, said: "We are delighted to partner with Novibet to bring our esports products to customers in major regulated markets.
"This partnership highlights our commitment to innovation and enhancing the global sports betting experience, providing operators and players with content that can deliver value and engagement."
Giannis Paraschos, Head of Sports Betting Products at Novibet, added: "Working with SIS allows us to enhance our sports betting product through a dynamic and high-performance esports product suite.
"The esports content from SIS perfectly aligns with our mission to provide a customized, high-quality betting experience. We believe this partnership will resonate strongly with our customers and enhance their experience in our key markets."
The agreement was reached following SIS's recent entry into the US market, with its H2H Global Gaming League now approved in 12 states including New Jersey, Ohio, and Arizona.