The talent agency division of SCCG Management, SCCG NextGen, has renewed its sponsorship agreement with Brazilian martial arts event organizers Thunder Fight and Thunder Fight Center.
Founded in 2014, Thunder Fight holds a significant position in Brazilian mixed martial arts, with over 27 fighters advancing to the UFC under its banner.
The organization has hosted 84 officially registered fights and nearly 400 MMA matches, showcasing talented fighters such as Diego Lopes, Jailton Almeida, and Caio Borralho.
According to the latest data, 17% of all Brazilian UFC fighters have participated in competitions under Thunder Fight.
This collaboration aims to enhance SCCG's interaction with the MMA audience and support the development of Brazilian combat sports.
SCCG has been expanding its global sports and entertainment partnerships, with its NextGen division previously reaching agreements with notable figures such as rapper and entrepreneur Birdman, Mexican wrestling icon El Hijo del Santo, and gaming influencer Lady Luck HQ. Through these collaborations, SCCG integrates talent into the gaming and entertainment sectors, including iGaming and sports betting.
Good news: According to the renewed agreement, SCCG Management will maintain a strong brand presence in Thunder Fight events and media promotions. This includes advertising on octagonal mats, corner stickers, event posters, social media channels, and video highlights.
Marcelo Kina, President of Thunder Fight, stated: "This renewed partnership not only enhances the capabilities of athletes at all levels but also ensures that Thunder Fight remains at the forefront of the national stage, nurturing talent for major global events."
Stephen Crystal, founder and CEO of SCCG, added: "Thunder Fight plays a key role in shaping Brazilian MMA, and we are honored to continue our support. At SCCG NextGen, we believe in the power of sports entertainment, and Thunder Fight's innovation and excellence perfectly align with our mission."
