Relax Gaming is accelerating its localization strategy in Europe, having recently announced a partnership with Italian operator Sportbet.it to introduce its popular slot products to the platform. This collaboration marks an important step for Relax Gaming in expanding its content footprint and enhancing regional integration capabilities.
Through this integration, Sportbet.it players will have first-time access to exclusive hot titles from Relax Gaming such as "Money Train 4" and "Temple Tumble 2". These games will join the content from over 35 existing suppliers on Sportbet.it, enriching its platform's game library. Additionally, productions from Relax's partner studios will also be launched simultaneously, including several games developed through its Silver Bullet and Powered By Relax networks.
Starting today, Sportbet.it users can experience these new additions on the platform, seamlessly integrated with existing products to further enhance the overall entertainment experience.
This collaboration follows Relax Gaming's announcement on June 4, 2025, of a licensing agreement with Stakelogic, which allows Stakelogic to use its innovative ClusterBreaker technology. This technology optimizes the mobile experience through dynamic symbol splitting, enhancing the compactness and interactivity of the slot interface.
Relax Gaming's Senior Account Manager Graziano Pozzi stated, "This partnership with Sportbet.it not only enhances our influence in the Italian market but also validates the appeal of our content strategy. Sportbet.it is a platform with a strong local user base and a rich lineup of games, and we are pleased to see a high level of alignment between both parties in terms of user engagement and growth."
Since 2025, Relax Gaming has been accelerating its regional integration efforts. Last month, the company announced the opening of a new office in Belgrade, the capital of Serbia, serving as a hub for its business expansion in Central and Eastern Europe, while continuing to expand the coverage of its aggregated content through more licenses and B2B partnership agreements.
