The Ukrainian betting brand GG.Bet has officially become the official partner of the heavyweight boxing championship match—Usyk vs Dubois II, which will be held at Wembley Stadium in London on July 19. This match will determine the undisputed world heavyweight champion of the five major boxing organizations: WBA, WBO, WBC, IBO, and IBF.
This partnership marks GG.Bet's transition from sponsoring esports to traditional sports. The brand will achieve comprehensive exposure in the ring visual area, promotional materials, press conferences, weigh-in ceremonies, and at the event site, and will launch interactive giveaways and special betting promotions through social media.
GG.Bet is working with the event organizers, Queensberry Promotions and Ready to Fight, to ensure the brand leaves a lasting impression on boxing fans. GG.Bet states that this high-profile cooperation aligns perfectly with its brand positioning of "fierce battles, truly thrilling."
This is also the first time a betting platform of Ukrainian origin has sponsored such a high-profile international boxing event, highlighting its ambitions for global expansion. Previously, GG.Bet had established a strong presence in the esports field through cooperation with MightyTips. Now, with this boxing debut, GG.Bet is fully committed to building its cross-border sports betting brand influence.
