Better Collective's Vice President of Global Sports Media, Federico Grinberg, recently announced his resignation from the company, marking the end of his 16-year career with the company and its predecessor, Futbol Sites. This personnel change signifies a career turning point for a senior executive in the sports media industry.
Career Experience and Review
Federico Grinberg has a rich career background, starting in web development in 2000, and moving into online advertising and marketing in the mid-2000s. In 2006, he was appointed Marketing Manager at Telehispanic Services, and held the same position at Viva en Australia in 2007.
In 2008, Grinberg joined Harrenmedia as Director of New Business Development, and co-founded Futbol Sites in 2009, also serving as Managing Director. In 2014, he was promoted to CEO of Futbol Sites, serving in leadership roles for 11 of his 16 years with the company.
Better Collective Tenure and Company Changes
In 2021, after the acquisition by sports media company Playmaker Capital, Grinberg was appointed Executive Vice President. In February 2024, Better Collective completed the acquisition of Playmaker Capital, which led to adjustments in Grinberg's role as Executive Vice President.
In May 2025, Grinberg was appointed Vice President of Global Sports Media at Better Collective. This role adjustment also signifies that his tenure as CEO of Better Collective is coming to an end. These series of personnel changes occur against the backdrop of financial challenges similar to those faced by other alliance organizations.
Personal Statement and Acknowledgments
Grinberg posted a resignation statement on LinkedIn: "Today I want to tell everyone that my career at Better Collective and Futbol Sites is coming to an end. 26 years ago, when I met Navel and dreamed of a web project, we never thought it would grow into something as big as Futbol Sites. It has been a long, challenging, and emotional journey."
In his statement, he expressed gratitude to advertisers, partners, suppliers, and employees: "There are hundreds of people I could thank by name, but it wouldn't be fair to miss even one. So, I want to extend my sincerest thanks to everyone reading this article."
Future Plans and Industry Impact
Grinberg stated that after resigning, he will "take a break, recharge, and focus on new goals and ideas." He believes "the best is yet to come," hinting at possible new career plans or entrepreneurial projects.
This personnel change occurs during a transformative period in the sports media industry. Companies like Better Collective are adapting to market changes and financial challenges, and executive changes may reflect part of the industry's adjustment.
Career Legacy and Impact
Grinberg's 26-year career in the sports media industry has left a significant mark. From his initial web project to leading Futbol Sites to become a major industry player, to his executive role at Better Collective, his career trajectory reflects the evolution and development of the sports media industry.
His resignation statement emphasized the importance of teamwork and gratitude towards the industry, reflecting his leadership style and career philosophy. Industry observers will watch his next moves and their impact on the future development of Better Collective.