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The universe of iGaming is increasingly integrated with artificial intelligence (AI) and machine learning (ML). By assisting in the creation of personalized experiences for players, optimizing operations, and promoting innovations, these technologies have the potential to significantly impact the s
He stresses that personalization is essential, whether through targeted ads, emails, or social posts, and says that you have to make sure that every interaction adds value to the customer’s experience. By Damian Martinez, journalist at G&M News. 1. YOU NEED TO BE BOLD When I joined as Head of Ma
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