At the iGB Live exhibition, Optimove announced a partnership with EGT Digital to integrate its AI-driven location-free marketing platform into EGT's modular X-Nave platform. This integration will provide operators with real-time, behavior data-driven CRM tools, enhancing personalized marketing and a
Embattled casino owner Andy Sanborn has escalated his fight with the New Hampshire Lottery Commission and the Attorney General’s Office to the state Supreme Court. Sanborn has asked the court to determine whether the state acted unlawfully by preventing him from selling his business, Concord Casino.
The San Manuel Gaming and Hospitality Authority and Palms Casino Resort in Las Vegas Tuesday announced grants totaling $100,000 to four local organizations. Each organization received $25,000 to support programs that align with the SMGHA’s mission of uplifting communities through education, cultural
The Casino Marketing Boot Camp program for marketing professionals will hold its annual event March 24-26 in New Orleans at the Hyatt Centric French Quarter.Marking its seventh year, the Boot Camp has expanded its reach with regional events around the country, but the New Orleans gathering remains t
GR8 Tech has announced updates in cashback bonuses that "enhance player retention and elevate the gaming experience, empowering casino operators to drive engagement effectively." These dynamic updates introduce opportunities for personalised marketing campaigns, enabling clients to elevate their
Empire City Casino by MGM Resorts Thursday announced the promotion of William Regan as its executive director of marketing. Regan will be responsible for all marketing efforts, focusing on player development, special events and brand marketing for Empire City’s more than nine million annual visitors
Imagine acquiring 11 different casinos recently, but each has a different set of systems from multiple vendors collecting data from slots machines, cash registers, hotel desks, and showrooms. How can you unify these products, so your marketing team can successfully use that disparate data to please
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